Shiny skin creates an uncomfortable condition to which the consumer often seeks an immediately perceptible solution.
Proposed as a natural opacifying agent, Cosmos Approved, ImerCare® Matte demonstrates an opacifying and sebum-absorbing efficacy found in the application phase, which is found to be 100% of volunteers and superior to that of traditional synthetic polymers (PMMA).
ImerCare® Matte (INCI: Kaolin) is a product of mineral origin, a naturally white kaolin, subjected to an innovative patented process.
Unlike conventional laminated kaolin, ImerCare® Matte undergoes a physical process that modifies its morphology allowing it to acquire a miscroporous structure and a larger surface area.
Compared to traditional kaolin, ImerCare® Matte, thanks to the innovative microporous structure, allows excellent sebum absorption and gives a pleasant effect.
SHOWED MATT EFFECTIVENESS. Reduction of skin shine - in vivo test
ImerCare® Matte, inserted in a 5% mattifying cream-gel shows:
- IMMEDIATE matting effect (-19%) higher than the benchmark (-10%)
- Effect experienced by 100% of the volunteers
Clinical study conducted on a panel of 17 volunteers with shiny skin.
Detection at t0 and t0 + 8h carried out with GLOSSYMETER® GL200
ImerCare® Matte in a Nutshell
- Natural - Cosmos Approved
- Different morphology and greater opacifying and sebum-absorbing effect compared to conventional kaolin - Innovative patented process
- Immediate effect, superior to the benchmark
- Recognized by 100% of the volunteers
- Suitable for make-up products (recommended dose: 5%) and powder (recommended dose: 20%)